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Session

How Can ‘Fast Follow’ Market Entry Strategies Be Leveraged Effectively?

5 I Challenge your Peers Roundtable

Monday, October 07

05:00 PM - 06:00 PM

Live in Berlin

Less Details

  • How does the complexity of the competitive landscape impact the decision-making process for market entry?
  • What are the essential components of CIM when preparing for market entry?
  • What are the distinguishing characteristics of ‘fast follow’ market entry strategies, and when are they most suitable?
  • What factors should organizations consider when determining the timing and approach for implementing ‘fast follow’ strategies in competitive markets?
  • What are some common pitfalls to avoid when executing ‘fast follow’ market entry strategies, and how can competitive intelligence mitigate these risks?
Workshop

Speaker

Stephan Röß

Competitive Intelligence Manager, Vitesco

Stephan Andreas Röß is the founder of the green tech start-up AI-Charge Technologies and works in business development at Vitesco Technologies. He also teaches as a guest lecturer at the FOM University of Applied Sciences.
Stephan Röß holds degrees in Electrical Engineering and Business Administration as well as a Master's degree in Technology and Innovation Management. He also holds an executive degree in strategy and innovation from the Massachusetts Institute of Technology and has published numerous papers, registered patents and received innovation awards.
Stephan Röß has worked in the automotive electrical industry for over 20 years.
His interdisciplinary research and teaching focuses on the automotive industry, electronics, sustainability and artificial intelligence. He is particularly interested in sustainable digitalisation and technologisation.

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Company

Vitesco

https://www.vitesco-technologies.com/de-de
Vitesco Technologies is a leading international developer and manufacturer of state-of-the-art drive systems for sustainable mobility. With intelligent system solutions and components for electric, hybrid and combustion drives, Vitesco Technologies makes mobility clean, efficient and affordable. The product portfolio includes electric drives, electronic control units, sensors and actuators as well as solutions for exhaust gas aftertreatment. In 2022, Vitesco Technologies generated a turnover of around 9.07 billion euros and employs around 38,000 people at 50 locations. Vitesco Technologies is headquartered in Regensburg, Germany.
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