Ahmet Turhan

Speaker

Ahmet Turhan

MDM Operations and Data Quality Manager, Eaton Industries B.V.

Communicative and accurate, eager to learn and improve myself, want the best out of me. Like to help other people

Session

How can organizations master data and insights to unlock growth, efficiency, and trust across complex B2B and channel-driven ecosystems in the electrical sector?

4 | Challenge your Peers

Monday, October 06

04:35 pm - 05:35 pm

Live in Berlin

Less Details

What are the biggest challenges in managing consistent and up-to-date product master data across manufacturers, installers, and channels—and how are they being addressed today?
How can organizations connect CRM, transactional, and behavioral data to generate actionable customer insights that truly reflect B2B buying intent?
What strategies help build trust and transparency in indirect channel data (e.g., distributors, resellers), and how can friction be minimized when sharing sensitive information?
What role should data governance play in balancing centralized control with local flexibility—and who should own it in global B2B environments?
How can AI and automation support data quality, insight generation, and personalization—while ensuring compliance and ethical use across partner ecosystems?

Workshop

Company

Eaton Industries B.V.

Eaton is an intelligent power management company dedicated to improving the quality of life and protecting the environment for people everywhere. We are guided by our commitment to do business right, to operate sustainably and to help our customers manage power ─ today and well into the future. By capitalizing on the global growth trends of electrification and digitalization, we’re accelerating the planet’s transition to renewable energy and helping to solve the world’s most urgent power management challenges.