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CO-LOCATED EVENTS

Speaker

Anna-Sterre Mees

Intelligence & Marketing Strategy Director, Hospital Patient Monitoring, Philips

• Partner, consult and influence as Marketing MT member to drive business growth with innovation, marketing strategy and planning, customer engagement, Lifetime Value, and GtM strategies by using synthesis skills and business acumen.
• Accountable for translating the strategic business objectives into a strong global intelligence program, execution of 5 Centres of Expertise, and Marketing Strategy planning.

Commercial analytics and insights
• Drive commercial outcomes like better conversion, win-rates, visibility, and cross-sell opportunities through data analytics projects.
• Identify relevant regional and account level tactical actions and set-up result tracking and root cause analysis.

Advanced analytics
• Drive advanced analytics programs and integrate E2E data driven decision making.

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Company

Philips

http://www.philips.com/
Over the past decade we have transformed into a focused leader in health technology. At Philips, our purpose is to improve people’s health and well-being through meaningful innovation. We aim to improve 2.5 billion lives per year by 2030, including 400 million in underserved communities. We see healthcare as a connected whole. Helping people to live healthily and prevent disease. Giving clinicians the tools they need to make a precision diagnosis and deliver personalized treatment. Aiding the patient's recovery at home in the community. All supported by a seamless flow of data. As a technology company, we – and our brand licensees – innovate for people with one consistent belief: there’s always a way to make life better.
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Colocated with
Market Research & Customer Insights Summit 2025 is part of the HR & Communication Tech Event Series. You can find more events here.
Date
October 06 – 07, 2025
Location
Maritim proArte Hotel
Friedrichstraße 151, Dorotheenstraße 65
10117 Berlin
Phone
+49 (0)30 52 10 70 3 0
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